The California Consumer Privacy Act (CCPA) is a data privacy law that was passed in California, USA, and is similar to the EU’s General Data Protection Regulation (GDPR). The CCPA is considered the most robust data privacy legislation in the US and has set motion to other privacy acts that have been in progress in the US for some time, like Virginia’s CDPA, Nevada privacy law, and Colorado Privacy Act. The CCPA lays out several rules for businesses to deal with the personal information of consumers, and these rules apply to websites as well. In this article, we will cover what a WordPress user must follow to make their website CCPA compliant.
The CCPA became effective on 1 January 2020 and applies to any for-profit business in the world that meets one of the following criteria:
– Has total annual revenue over $25 million
– Buys, receives, or sells the personal information of 50,000 or more California residents, households, or devices
– Acquires more than half of their annual revenue from selling the personal information of Californians
Consumers have several rights under CCPA, including the right to know about the personal information a business collects and how it is used and shared or sold, the right to delete personal information, the right to opt-out of the sale of personal information, and the right to non-discrimination against those who exercise CCPA rights.
There are consequences for violating CCPA rules. For unintentional violations, you could be fined up to $2500 per violation, and for intentional violations, $7500 per violation. Consumers can seek legal consultation and claim $100 to $750 in damages for data breach and file legal complaints against the violator.
While CCPA does not apply to all websites that serve its defined data subjects, it is recommended that businesses comply with CCPA even if they fall outside its material scope. Protecting customers’ rights and interests should be a top priority, especially if you handle their personal information. It is imperative to provide your users with a space that they can trust and have more control over their personal information.
To make your WordPress website CCPA compliant, you must follow these steps:
2. Do Not Sell My Personal Information Page
3. Cookie Consent Notice
4. Data Access
The CCPA requires websites to let users access their personal information upon request. The data access request can be implemented via contact forms. One of the most recommended plugins for building forms in WordPress is Ninja Forms.
5. Data Deletion
The CCPA requires websites to delete personal information upon user request. WordPress’ latest versions also have dedicated settings for your visitors to submit data deletion requests. The Ninja Forms plugin has several templates, including one for data deletion requests.
In conclusion, following these steps will kickstart your WordPress website’s CCPA compliance in the right way. However, it is recommended to get a legal consult for complete compliance. That way, you will be able to ensure that everything is in place.