A Comprehensive Guide on How to Set Up Google Analytics on WordPress
Are you looking to start an eCommerce business and want to track your website’s performance? Look no further than Google Analytics. This powerful tool can help you understand your audience, track conversions, and optimize your website for better results. In this comprehensive guide, we will show you how to set up Google Analytics on your WordPress website in just three easy steps.
Step 1: Create a Google Analytics Account
The first step in setting up Google Analytics for your WordPress website is to create a Google Analytics account. If you already have a Google account, you can use it to sign in to Google Analytics. If not, don’t worry, creating a new account is a breeze.
Once you are signed in to Google Analytics, navigate to the “Admin” tab at the bottom left corner of the screen. From there, click on “Create Account” and follow the prompts to set up your account. You will need to provide information about your website, such as the name and URL. Once you’ve completed the setup process, you’re ready for the next step.
Step 2: Get Your Tracking Code
After creating your Google Analytics account, the next step is to obtain your tracking code. This code is what you will need to add to your WordPress website to start tracking its performance.
To retrieve your tracking code, click on the “Admin” tab once again and then select “Tracking Info” under the Property column. From there, click on “Tracking Code” and copy the code that is provided. With your tracking code in hand, it’s time for the final step.
Step 3: Install Google Analytics on WordPress
Now that you have your tracking code, it’s time to install Google Analytics on your WordPress website. While there are several methods to accomplish this, we will show you the easiest method using a plugin.
To begin, log in to your WordPress dashboard and navigate to the “Plugins” section. From there, click on “Add New” and search for the “Google Analytics for WordPress by MonsterInsights” plugin. Once you find it, install and activate the plugin.
With the plugin activated, go to the “Insights” tab in your WordPress dashboard and click on “Settings.” Then, select the “Authenticate with your Google account” button and follow the prompts to connect your Google Analytics account to the plugin.
Once you have successfully connected your Google Analytics account, go to the “Tracking” tab in the plugin settings and paste your tracking code into the “Google Analytics Tracking Code” field. Save your changes, and voila! Google Analytics is now installed on your WordPress website.
Conclusion
Congratulations! You have successfully set up Google Analytics on your WordPress website in just three easy steps. Now you can start tracking your website’s performance, understanding your audience, and optimizing your website for better results.
Remember to regularly check your Google Analytics dashboard to see how your website is performing and make any necessary adjustments to improve your results. With Google Analytics at your disposal, you have a powerful tool to help you grow your eCommerce business and achieve success online.
For more tips and tricks on how to start and grow an eCommerce business, be sure to check out our other articles and resources. Good luck on your journey!
