Beware of the Google Maps pin scam: A rising threat to Google Business Profiles
In the ever-evolving world of technology, scammers are finding new ways to deceive and manipulate unsuspecting individuals. One such scam that has been on the rise is targeting Google Maps and Google Business Profiles. This scam involves competitors moving the pins on Google Maps to a new location, which can have a devastating impact on the rankings of businesses.
This scam has been occurring for several months and has affected numerous Google Business Profile listings. The scammers are able to make this change by using the “Suggest an edit” feature on a Google Business Profile and editing the map location. By moving the pin to a new location, Google then believes that the business is no longer in its original location, resulting in a significant drop in rankings.
The concerning aspect of this scam is that Google does not notify the owners and managers of the affected Google Business Profiles that the pin has been moved. This means that unless businesses are actively monitoring their profiles, they may not even realize why they are suddenly experiencing a decline in calls or customers. Additionally, if businesses are tracking their rankings, they may be left puzzled as to why their rankings have suddenly plummeted.
Unfortunately, fixing this issue is not as simple as repositioning the pin on the Google Business Profile. Many businesses who attempt to do so end up facing a suspension of their profile. However, there is a workaround that can help resolve this problem.
The best course of action is to log into Google using an email address that is not connected to any Google Business Profile. From there, search for the business listing on Google Maps and follow these steps:
1. Click the “Suggest an edit” button on the Google Business Profile.
2. Click “Change Name or other details.”
3. Click “Edit map location.”
4. Drag the map until the pin is in the correct location.
5. Click “Save.”
By following these steps, businesses can hopefully rectify the issue and ensure that their pin is accurately placed on Google Maps.
It is crucial for businesses to regularly check their Google Business Profile for any changes that others may have made. By staying vigilant and proactive, businesses can protect themselves from falling victim to this scam.
In conclusion, the Google Maps pin scam is a growing threat to Google Business Profiles. Competitors are able to move the pins on Google Maps, leading to a decline in rankings for affected businesses. Google does not notify businesses of this change, making it essential for businesses to actively monitor their profiles. While fixing the issue can be tricky, following the suggested steps can help businesses regain control of their pin’s location. Stay informed and stay protected against this scam.
