SMX Next: The Future of Search Marketing
The world of search marketing is constantly evolving, and staying ahead of the game is crucial for success. That’s why industry professionals are eagerly anticipating the return of SMX Next, an online conference taking place on November 13th and 14th. This event promises to focus on what’s working in search now and how to prepare for the future, specifically 2025 and beyond.
The year 2024 has already seen significant changes in the search landscape. Google algorithm updates have caused waves in the industry, while the introduction of Google AI Overviews and new AI Google Ads features have revolutionized the way marketers approach their strategies. On top of that, revelations from Google’s antitrust trial and a major leak of Google Search documentation have forced SEO and PPC specialists to rethink their approaches.
But fear not! SMX Next aims to help marketers regain control and navigate these changes with confidence. The conference is calling for enthusiastic search marketers who are passionate about sharing their knowledge and giving back to the industry. If you fit this description, consider submitting a session pitch for SMX Next.
The event organizers are seeking subject matter experts who can provide valuable insights, strategies, and tactics that are currently proving successful. These sessions should equip SEO and PPC marketers with the tools they need to excel not only in the present but also in the years to come. Whether you’re an experienced speaker or just starting out and eager to teach others what you’ve learned, SMX Next welcomes diverse perspectives.
The deadline for submitting session pitches is August 21st, so there’s no time to waste. To increase your chances of being selected, keep these tips in mind when crafting your session proposal:
1. Present an original idea or topic that hasn’t been extensively covered at other search events. SMX Next aims to highlight what’s new and effective, as well as future trends and opportunities.
2. Clearly explain what attendees will be able to do better or differently after watching your session. Tangible takeaways are key.
3. Include a case study or specific examples that demonstrate how your insights can be applied in different types of organizations. Practicality is essential.
4. Be realistic about the scope of your presentation. You can’t cover everything about your topic in the allotted time, so focus on going in-depth on a specific aspect that will provide maximum value to attendees.
5. Provide a plan of action. Give attendees a clear roadmap for implementing what they’ve learned.
For more details on how to submit a session idea, visit the SMX Next website. You can also create a profile and submit your session pitch directly on the site. If you have any questions, don’t hesitate to reach out to the director of event content, Kathy, at the provided email address.
SMX Next is set to be an exciting and informative event for search marketers looking to stay ahead of the curve. Don’t miss this opportunity to share your expertise and learn from industry leaders. Submit your pitch now and get ready to shape the future of search marketing!
